Exclusive: Vipshop Quietly Launches Self-Developed AI Assistant "AI Xiaowei," Tests AI Product Comparison Feature in Limited Rollout

Deep News
Yesterday

According to an exclusive tip from a person familiar with the matter, Vipshop (NYSE: VIPS) recently launched its self-developed AI assistant "AI Xiaowei," developed by the company's large model team, supporting both text and voice conversations and offering services such as finding products, checking promotions, and inquiring about discounts.

A search of recruitment platform information reveals that Vipshop (NYSE: VIPS) is hiring for core large model positions at high salaries, including head of large model post-training, head of LLM data integration, and head of large model SFT text data, with monthly salary ranges of 50K-80K, corresponding to annual pay of 600,000 to 960,000 yuan, as the company continues to increase the talent density and pace of building its large model team.

It is understood that the core task of these AI talents is to break down the capability dimensions required by "AI Xiaowei," covering modules such as shopping guide intent recognition, product understanding, recommendation generation, and multi-turn dialogue; define data requirements for each model capability, build supporting datasets, and continuously diagnose model weaknesses to complete iterative optimization.

In addition, Vipshop (NYSE: VIPS) is conducting gray-scale iterations of features such as "AI product comparison," and the product form has already undergone a round of adjustments. Previously, when users searched for categories such as sneakers, the product detail page would directly pop up an AI-generated product PK comparison module, automatically distilling the advantages of individual items and listing core parameters to facilitate horizontal price comparison for consumers. However, this front-end direct display pathway recently completed a revamp, and the AI comparison entry previously embedded in the product page has been taken offline.

Vipshop (NYSE: VIPS) official customer service confirmed to reporters that the platform did indeed add and iterate this AI product comparison tool. Under the latest product logic, users have two paths to use it: first, check items in the shopping cart and click "Compare" to compare the selected products; second, directly click the "Compare" button to enter AI Xiaowei, select different products to compare, and also experience the feature.

Vipshop (NYSE: VIPS) 2026 second-quarter financial report shows that net revenue for the period was 24.7 billion yuan, down 4.3% year on year. Vipshop (NYSE: VIPS) Chairman and Chief Executive Officer Shen Ya once said, "The platform's reforms in core areas such as product supply and operating systems have been implemented and effective, and AI technology is becoming a key engine driving growth and efficiency upgrades."

Regarding the above information, Vipshop (NYSE: VIPS) was asked for verification, but as of press time there has been no response.

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